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Online sales, whether of goods or services, require a high visualization in order to grow properly and favor the company in question. This makes it essential to have a digital marketing strategy, designed to strengthen the brand and take it to the next level. Nowadays, everyone talks about digital marketing, but few take the time … Read more
It is the beginning of the year, and it is time to define not only the objectives of the business but also of the teams and their members. Thus, we prevent teams from working blindly and aimlessly. How should the objectives of the workers be set, then, taking into account the economic and social situation … Read more
Has it happened to you that, although your work team manages a good relationship and labor synergy, they fail to meet their objectives at the end of each month? This could be due to a lack of organization and short- and long-term goal setting. And it is that, to be successful in the business field, … Read more
We have to admit it, the digital transformation has represented an advance for the improvement of business processes —allowing, in this way, a correct management of time and resources of the organizations. Hence, moving from the traditional to the technological world often translates into that step that your business needed to take to strengthen the … Read more
Already have a website? If your answer was yes, you are surely trying to implement an SEO strategy in order to increase your domain authority. To this end, creating and developing a blog is essential; not only for the keywords that you can use, but for the topics of interest that allow you to attract … Read more
You are at that point in your company where you do not know whether to offer more discounts, increase your promotions and even already make personalized offers so that your product / service can be consumed. Tall! You probably just haven’t applied negotiation and sales techniques in your company, but we can always learn how … Read more
At the moment that we are doing an email marketing campaign, several factors must be reviewed so that they generate positive numbers, have more conversion, maintain and increase subscribers. What is rebound? Well, actually a bounce is called when it was not possible to deliver the mail. This indicator tells us that in the strategic … Read more
A new year is about to arrive and the plans and purposes begin to take agenda in our day to day. Starting the year is the perfect excuse to start any idea, plan or business you have in mind. Take new goals for your company, launch a new product, carry out a campaign to position … Read more
There are many types of campaigns, however here we will define a good campaign as a campaign that improves sales at the lowest possible cost. Within these there are many good campaigns, but each one serves a type of need or business. Potential customers campaign The leads campaign is a meta network (Facebook and Instagram) … Read more
When we want to invest, we always look for the safest option and what we think is the most reliable. However, looking for a company or product in which to invest is a lottery and we can never know 100% if the investment will be successful or not. Over the years, Trading has been practiced … Read more
The digital paradigm has revolutionized schemes in terms of forging a professional career. Many people have realized the enormous potential that the internet has when setting up a business on their own, making entrepreneurship a very viable job option. In this context, new media stars have also appeared who, under the seal of influencers, make … Read more
Digital marketing for online stores is the process of driving traffic to your ecommerce and converting that traffic into customers. It seems easy, but to achieve conversions you have to do a lot of work. We are going to see the best online marketing strategies for your business to take off. For any business, especially … Read more